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Episode 3: Why B2B SaaS Companies Lose Millions

Episode 3: Why B2B SaaS Companies Lose Millions

Churn Bites
7 min
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🎙️ Host: Dan Wilson, GTM Director at Churn Assassin 🎙️ Guests: Deb Schleede & Eric Potter (Op Methods) In this eye-opening episode of Churn Bites, Dan Wilson sits down with Deb Schleede and Eric Potter from Op Methods to uncover a costly truth—many B2B SaaS companies have no idea why their clients are churning. Without clear insights, businesses lose millions in preventable revenue leakage. 💡 Key Takeaways: ✅ The hidden cost of churn: How retention failures quietly drain revenue and slow growth. ✅ Why companies lack churn visibility: The biggest mistakes SaaS businesses make when tracking customer health. ✅ How to fix it: The power of data-driven churn analysis, customer feedback loops, and proactive intervention. ✅ Op Methods' insights: How better operational intelligence can help businesses uncover the real reasons behind churn and take action before it’s too late. 🚀 Bottom Line: You can’t fix what you don’t measure. Learn how to stop churn before it happens and keep revenue where it belongs—inside your business.