Churn Signals
Backtested, evidence-based signals that surface real churn risk—no setup required.
Overview
Churn Assassin’s Churn Signals aren’t just alerts, they’re proven, pre-built behavioral indicators that detect churn risk across your customer base. Each signal is evidence-based and rigorously backtested on over 250 million activity records from 250,000 real SaaS users across 1,000+ companies. These signals automatically track behavioral anomalies, engagement drops, sentiment shifts, and warning patterns that commonly precede churn. There’s nothing to configure or guess. Everything works out of the box, tuned to your customer data from day one.
Key Benefits
- Proven Behavioral Triggers: Each signal is grounded in real-world data and built from patterns that repeatedly preceded cancellations.
- Zero Configuration Required: No manual tagging, building, or guessing—every signal is ready on day one.
- Backtested for Accuracy: Developed and tested on over 250 million records across thousands of SaaS companies.
- Rich Context for Action: Signals come with detailed context and relevance so your team can act with confidence.
- Continuously Evolving Library: We update and expand our signal set regularly based on new behavioral trends and client needs.

I was blown away by how accurate the signals were. We spotted two major churn risks that hadn’t even hit our radar yet.
- Sarah C.
Director of Customer Success
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